Tuesday, November 09, 2004

The Jones Soda Co. Holiday Pack

It comes in a 5-pack:
Turkey & Gravy Soda
Cranberry Soda
Mashed Potato & Butter
Green Bean Casserole
Fruitcake Soda

What is it about novelty foods that is so appealing? When I attended a food show two years ago, I watched people line up to be among the first to try the Bernie Botts' Every Flavor Beans from Jelly Belly, in flavors like dirt, booger, anchovie, and vomit. Last year, when Jones introduced the turkey soda, it ended up selling on eBay for $63 for a two-pack. I suspect that is going to be the big draw for this new product -- snagging it for its value as a collectible.

Well, if I see it at Target, maybe I'll pick up a couple of 5-packs: one to taste, and one to sell on eBay.